Applying Analytic Techniques to Business: Nike Corporation

Instructions

After reviewing and integrating your instructor’s feedback on your previous assessment, complete the report as follows:

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For each graph you created, write at least one paragraph interpreting the graph.
What does that graph represent?
What does the shape of the graph tell you about how the data have changed over time?
For each statistic you calculated, spend at least one sentence explaining what the statistic represents.
What does the mean tell you?
What does it imply if the median is different from the mean?
What does the standard deviation tell you about the volatility of the data?
Write a new conclusions section in which you explain how these interpretations can be used in the company:
What are some trends about which company leaders should be aware?
How might the information you have provided be used to inform business decisions?
How will you connect those interpretations explicitly to implications for the practical business context?
Create a 6–8 page report containing:
An APA-formatted title page.
A one-page introduction of your chosen company that you created in your previous assessment.
A section labeled “Graphical Representations of Data” that includes the four graphs you created as well as your interpretations of each graph.
A section labeled “Descriptive Statistics” with the statistics you calculated as well as your interpretations of the statistics.
A one-page conclusion in which you describe the potential business applications of the data and your interpretations.
An APA-formatted references page. Remember to cite the source of your financial data.
Example Assessment: You may use the following to give you an idea of what a Proficient or higher rating on the scoring guide would look like:

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